In order to further promote the construction of corporate culture, enhance corporate cohesion, and enhance cultural appeal, after extensive collection, serious research and careful refinement, Wenrun has recently officially announced a comprehensive upgrade of the Wenrun culture. The corporate culture system released this time contains three parts: mission, vision and values. Mission-to build a bright, green, and intelligent world of interconnected everything; Vision-to provide high-quality optoelectronic devices and solutions for the intelligent connection of all things. Values-sunshine, transparency, and integrity; trust, cooperation, efficiency, execution, and responsibility; innovation is thinking, quality is life, and talent is the core;

On November 22, the company's general manager's office and the party committee jointly organized a corporate culture promotion and exchange meeting, at which the three parts of corporate culture were deeply interpreted;

01 Mission-to build a bright, green and intelligent interconnected world;

"Mission" is the meaning of Wenrun's existence. Rooted in the company's product LED devices, LED is a luminous light source, which can illuminate the entire world and the earth. At the same time, we hope that this world is not only visible to the naked eye, but also a healthy world. We practice an environmentally friendly and energy-saving lifestyle; for the future, we believe that it must be an intelligent and efficient interconnected world.

02 Vision—Provide high-quality optoelectronic devices and solutions for All Things Smart Connect;

"Vision" is what our ideal stability looks like. LED devices are a kind of optoelectronic devices, and they are a new generation of multi-element semiconductor devices. We also hope that Wenrun will have the ability to provide solutions in the future.

03 Values-sunshine, transparency, righteousness and straight forward;

Trust, cooperation, efficiency, execution, and responsibility;

Innovation is thinking, quality is life, and talent is the core;

"Values" is the spirit that is actively advocated at this stage. We advocate sunlight, just like our LED products, it is a luminous body, which can make the world brighter. At the same time, we hope that Wenrun people are sunny, optimistic, positive, and a group of people who can deliver positive energy. Advocating transparency, hoping to simplify and make things transparent, so that we can trust each other. We insist on inheriting righteousness and going straight forward. This is a value that the company attaches great importance to and highly recognized by employees. We advocate trust, cooperation, efficiency, execution, responsibility, and morality in our working methods. We must enlarge the pattern, open the borders, cooperate with various organizations with an open source mentality, improve work efficiency, and be responsible for what we say. We must continue to break through existing thinking, maintain attention and investment in the frontier and future fields, and create greater value with more weight and results. We must not only innovate products, but also actively innovate our working methods. Product quality is still a stable and unbreakable line of defense, and we will continue to meet customer requirements as our basic requirement. We must treat talents with an inclusive heart, and old employees must wholeheartedly help new employees understand the company as soon as possible. To treat talents, we must merge the old and the new. New corporate culture, new journey. Corporate culture is not written on paper or hung on the wall, and culture is not a matter of a few people, it is a matter of all stable people. Let culture be incorporated into our blood, at those important decision-making moments, in those important products and services, let corporate culture become a natural choice. Let all Wenrun people yearn for it, identify with it, implement it, stick to it, and then pass on it. Let "provide high-quality optoelectronic devices and solutions for the intelligent connection of all things" be the starting point of our thinking, and let "sunshine, transparent, and straightforward; trust, cooperation, efficiency, execution, and responsibility; innovation is thinking, quality is life , Talent is the core; "become our daily words and deeds. I believe that the new Wenrun culture will definitely bring us greater strength and more temperature, and will also guide us to a higher and far future.